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Posted in Search engine marketing

Increase Your Brand Profile With Search Engine Marketing

When consumers decide they’re in need of, or curious about, a product or service they intuitively head to a search engine. Trillions of Google searches…

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Posted in Search engine marketing

The Importance of Search Engine optimizationfor B2B Marketers

Is Search Engine Marketing cost effective enough to increase profits for B2B marketers? You bet, and here’s why. It’s always been conventional wisdom that the…

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Posted in Search engine marketing

Steps to Search Engine Marketing Success for B2B Companies

Search engine marketing for industrial and B2B companies is all about getting in front of customers at the very moment they are searching for your…

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Posted in Blogging paltform

List of Best Free Blogging Sites & Platforms

You’re here because you’re looking for the best sites to start a blog. Whether it’s for expressing your passion or hobby, or for business purposes, it’s…

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Posted in Blogging paltform

Good Reasons You Should Publish On Medium

We all want to make our content go farther. No matter how many followers you have on social media and no matter how many people…

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Posted in Blogging paltform

How to use blogging and microblogging to disseminate your research

Blogs and microblogs (e.g., Twitter) are vital tools for academics to publicly communicate about research developments and findings, to announce publications and share presentations and to…

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Posted in Brand management

The Changing Role of Brand Management in the Era of Digital Marketing

Much is made of the impact of digital disruption on the role, relevance and value of brands, with some even suggesting that brands are drowning in a…

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Posted in Brand management

tips for online brand management

Online brand management needs to be a central focus for marketers. It has far-reaching business consequences that tie directly into the success or failure of…

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Posted in Brand management

THE UNIVERSAL BRAND-MANAGEMENT TRUTHS

1. Leverage information via hypothesis-led data analysis. This refers to leveraging information and converting it into a forceful rationale to take the right action for the…

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